The Jakaya Mrisho Kikwete Foundation is a non-profit organization in Tanzania dedicated to transform people’s lives through innovative effective solutions. JMKF actively supports small and growing businesses (SGBs) by providing custom approaches towards achieving business growth and fostering ecosystem linkages. Central to our approach is the applicability of our program that supports SGBS ranging from the very inception of innovation to scale. The Jamii Tech program we implement with Twende Innovation Hub, is strategically designed to connect Tanzanian youth with international teams, community partners, and industry mentors to develop context-driven design solutions for their communities. In line with our vision, JMKF diligently fosters meaningful connections between innovators and a carefully selected cohort of ecosystem partners, including lawyers, business advisors, marketers, value chain specialists, and compliance experts. Through these strategic alliances, we provide customized interventions essential for the growth and scalability of these emerging enterprises. Our Kijana Leo TV, in partnership with our media partner Azam TV, showcases SGBs and their innovative solutions to over 4 million viewers (per episode airing) in East Africa. Through the profiling on the TV program, the SGBs have gained access to new markets, opportunities and linkages to partners/investors in their value chain. In addition, our annual Youth Exposition (Youth Expo) serves as a dynamic platform for aspiring entrepreneurs to access expert knowledge, network, and gain valuable insights into various industries. Through collaboration with key ecosystem support partners such as the Government, the Youth Expo is a youth co-designed platform, that provides youth led SGBs with skills needed to grow their enterprises. Such partnerships form the bedrock of our concerted efforts to proactively stimulate innovation and drive socio-economic progress.