200 Million Artisans

"This report studies the opportunities and challenges in investing in India’s creative manufacturing and handmade (CMH) sector and the role of catalytic capital in supporting the same. This first-of-its-kind mapping finds that craft-led MSMEs operating in the CMH sector and broadly across the nation’s cultural economy face development and growth challenges that affect their ability to scale and grow. A primary challenge is the financing gap faced by MSMEs in the sector. We make the case for why these enterprises need the right financing, at the right time, in the right place, and offering the right conditions. Catalytic capital offers an untapped opportunity to build an entirely new ecosystem of financing that can catalyse and nurture new markets while driving much needed social change."

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